We bring our skills, experience and networks to succeed.
Identity Capital Partners (Pty) Limited is a Johannesburg-based black women-owned, investment holding company and managed investment firm co-founded by Sonja De Bruyn in 2008.
We help established South African businesses grow through investment, B-BBEE solutions, governance support, and market access—ensuring long-term success and compliance in key sectors.
We provide global businesses with strategic partnerships, local expertise, and B-BBEE solutions to support their success in South Africa. Helping global companies establish a strong, compliant, and impactful presence in South Africa.
Our principal activities include making proprietary investments and fund management through Identity Fund Managers.
At Identity Partners, our core mission is to integrate Black women into the mainstream economy by securing equity participation in established businesses, where traditionally women haven’t played leading roles. Beyond ownership, we advocate for meaningful involvement at the Board, Executive, and Supervisory levels to drive strategic impact and ensure true empowerment. Additionally, we facilitate access to procurement opportunities, enabling Black women-owned businesses to thrive within corporate supply chains.
Identity Partners is a Black women-owned investment firm committed to driving transformation through equity participation, strategic partnerships, and board representation. We empower businesses by facilitating investments, strengthening B-BBEE impact, and providing expert guidance in business development, governance, and regulatory compliance to support sustainable growth. The overarching ethos is that Identity Partners seeks to be a facilitator for ourselves, other women and BEE businesses: to further their aspirations and access opportunities as professionals and entrepreneurs within our sphere of influence.
We drive transformation and economic inclusion through strategic investments, and fund management through Identity Fund Managers.
